For Immediate Release
GRASSROOTS CHARITY 2.0
AN ELECTRONIC COMMUNITY HELPS TO FIND A CURE FOR MS.
OTTAWA - March 16, 2007 - The MS Society of Canada, Ottawa Chapter has found a whole new age of supporters, thanks to a very tech-savvy and innovative twenty-something. Last year, Beth Button, at the start of her career as a teacher, was diagnosed with multiple sclerosis. She has seen her world turned up side down, but with the help and support of her family and friends she is determined to find a cure.
After her diagnosis, Beth decided she needed to find a positive way of dealing with the news. So, she started a blog called "
Wandering Wonder",baring her soul on the Internet, telling her story about multiple sclerosis. "It started out as a place to put my thought's down, to deal with my own personal grief" she explains, "but I soon realized it was a place for people to learn about MS through my eyes." Now, in the matter of a year, Beth has taken her blog, and other web 2.0 tools and started
to gather a base of supporters to help her fundraising efforts for the Super Cities WALK for MS, to take place on Sunday, April 29, 2007.
On Saturday, March 17, from 1-4 p.m., the Agora Bookstore at 145 Besserer Street has offered its space to kick-off Beth's Walk campaign. Beth has been promoting the event through an online networking tool called facebook and through her blog. The word is getting out there and now 280 supporters of the cause are coming out this weekend to support Beth. The event will feature five bands, a raffle, and plenty of freshly brewed coffee. The Agora bookstore has also promised that the proceeds of the coffee sales will go directly to the Super Cities WALK for MS.
For Beth, finding a cure for multiple sclerosis has become a huge focus in her life. With so many Canadians (55,000 to 75,000) touched by this disease, she hopes connecting with her e-community in the Ottawa area will help young people realize that this disease affects everyone. She shows no visible signs of MS, but for her, and so many others living with this disease, the silent symptoms, like fatigue or vision loss, are a constant challenge.
Background on MS:
MS is a chronic, often disabling disease of the central nervous system. It is the most common neurological disease of young adults in Canada. Symptoms may include loss of balance or impaired speech; others have extreme fatigue, double vision, or paralysis. Most people with MS are diagnosed between the ages of 15-40, and the unpredictable effects of MS last for the rest of their lives. The MS Society provides services to people with MS and their families and funds research to find the cause, prevention, treatment and cure for this devastating disease.
Background on Beth Button:
Beth Button is going to be one of eight individuals in the Ottawa area to take part in a third-stage clinical trial. Researchers at the Ottawa Hospital's MS Clinic are studying the drug known as fingolimod to see if it can help stop a form of multiple sclerosis. In an upcoming story with CTV's doctor Dr Marla Shapiro, Beth will tell her story about life with multiple sclerosis.